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Customer Success Manager

Customer Success Managers are responsible for maintaining a healthy relationship with customers to ensure they succeed. They play a fundamental role in retaining customers forever.

With the business model shift from ownership to subscription economy, the power has shifted to customer. Customers have multiple choices in SaaS world. Consequently, the focus of SaaS companies has shifted to customer retention than customer acquisition.

This can be best done by making customers successful and ensuring that they get the maximum out of the product/service. Customer Success Managers act as a consultant and after discussing the requirements of the customers, suggest them the best and fastest way to get the desired outcome.

After a customer has purchased the product, they are passed on to the Customer Success Manager, who is responsible for Customer Onboarding, Engagement and Account growth.

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