Customer Success Glossary

Common Customer Success terms that every CSM must know

Customer Success Journey

We have heard about pre-sales journey to convert a visitor into customer, but what’s next? How do we ensure to deliver the same value post sales? How do we set the customer for success, and make him customer forever?

Winning the customer marks a beginning of new relationship, which can be nurtured by well crafted post sales journey. Customer Success Managers play a very important role in this space.

A typical success journey involves multiple stages such as:-

The end goal is to make the customer successful in achieving the Desired outcome, through a stellar Customer Experience.

Other common terms

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