You might think a customer referral to be a new concept, one that has been around only recently. If you think that, well think again! The concept of a ‘customer referral’ goes back hundreds of years. If you are ever in any part of any town and ask a passerby …
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It’s never easy to learn that a customer is about to leave. However, as they prepare to depart, you have a unique opportunity to know why. When properly organized and implemented, a customer exit survey offers a unique opportunity to dive deep and uncover valuable information that can lead to …
Time doesn’t stop by the door and we move along with it. So has the customer success industry and the content around the space! It is being evolving drastically over the last couple of years. Searching for blogs in the arena is getting accessible slowly and it’s time you leverage …
It’s quite common to be unsettled in situations when something doesn’t go as expected and the immediate reaction to it is being raged to the situation or the person responsible for it. A similar scenario occurs with the customers as well and is no different. So, how do you deal …
Since you choose to read this blog, I suppose you already know the gravity of Customer Success in a B2B SaaS business. The crux of providing a great customer experience to the customer lies in maintaining great customer health throughout the entire customer lifecycle. And this is where Customer Success …
It’s astonishing to know how product management converges with customer success management at one point. The overlap is the point where customers truly and completely experience the efficiency and effectiveness of your product! And it is intriguing to know how they together can elevate the success of the organizational goals …
A Customer Success dashboard keeps track of your company’s health in connection to your product and its users. Customers are the lifeblood of any company, therefore having a clear picture of its revenue activities is critical for expansion. Doing business while keeping a pleasant client relationship has become exceedingly challenging …
Nothing irritates Customer Success Managers (CSMs) more than a product that fails to deliver results. Of course, this has an impact on the customer’s ability to execute their work, but it also has an impact on the CSM’s quota and the company’s general ability to develop and grow. Product challenges …
Retaining and Acquiring has been the crucial aspects of every business so far but the real hit of the significance of each of these aspects came to our notice when the pandemic had to arrive. Now is when we very well know, that “retaining key customers” keeps us going. And acquiring …
As a Customer Success Officer in SaaS, you’ve probably realized that there’s a lot more to the SaaS sector than just providing excellent service. After all, if no one knows about your service, what good is it? SaaS marketing and distribution is crucial as, if not more important than, developing …