For B2B SaaS companies, user adoption is one of the most important elements of sustainable growth. The time to first value or core value of the product was found to be the most important metric for SaaS growth. Research suggested that a 25% better time to value increase MRR by …
Category: Product Usage
You must have heard that the total number of active users is the truest measure of your product’s impact But I think that the percentage of features used by a customer should be the key to measuring the product. Now before we talk about how do we measure it, let’s …
As customer success managers we all strive to develop that ultimate product stickiness, which leads to ultimate customer loyalty and account growth. But how does that ultimate product stickiness look like? Let us take an example of the simple Point of Sale (POS) Software product. Imagine three customers, demonstrating three …