The customer success manager’s function is evolving and expanding, and the reason for this transition is- DATA. The best customer success managers (CSMs) or customer success data analysts — or whatever their official title is – are masters of customer data measurement and analysis. CSMs must be able to pull …
Category: Customer Success Management
Since you choose to read this blog, I suppose you already know the gravity of Customer Success in a B2B SaaS business. The crux of providing a great customer experience to the customer lies in maintaining great customer health throughout the entire customer lifecycle. And this is where Customer Success …
It’s astonishing to know how product management converges with customer success management at one point. The overlap is the point where customers truly and completely experience the efficiency and effectiveness of your product! And it is intriguing to know how they together can elevate the success of the organizational goals …
One of the key drivers for growth in the B2B SaaS industry is the customer success based business models. These models exponentially increase the revenue goals of such organizations. So, as an enterprise, you’d require an ‘Enterprise Customer Success Management‘ system in place! Many softwares are widely available and it becomes …
Congratulations on being promoted to the VP-Customer Success! It’s a huge step forward in your professional life. Especially, in the field of Customer Success. But are you unsure where to begin? That’s understandable; you’re probably your company’s first Customer Success executive, and this is your first time in the position. …
Some years earlier we didn’t even know what Customer Success (CS) was and neither about the salaries in Customer Success but were well aware of what customer support is. There is a clear differentiator between these two and customer success is evolving ever since. CS has witnessed incredible growth in …
Customer Success (CS) has become synonymous with customer loyalty, customer satisfaction, and a positive customer experience. CS ensures the customer is at the center of the business strategy of modern B2B SaaS firms. Thus, crafting an amazing customer experience throughout the entire journey should be the ultimate aim of a …
Yes, you heard that right! Also, you must have heard this multiple times as well. As a Customer Success leader or VP or Head of CS, you must be intrigued by the number. In SaaS businesses, ARR/MRR is the lifeline for their existence. What would you do if you can’t …
In a situation where your customer champion quits, all of a sudden you are either looking for a new champion, or you’re just handed over to a new champion, somebody who’s replaced your older champion. What should you make of this situation? How should you approach the situation to upscale …
2020 was no normal year. Beacuse of the COVID lockdowns, economical challenges, anxiety distress, and whatnot. In all of this chaos, Customer Success was holding the fort. You kept the economical flywheel of your SaaS businesses going all through. This year also offered a unique opportunity to work with so many …