Customer Retention Definition Customer Retention by definition refers is the phenomenon or process of engaging your customers to continue buying your product or service from your business. By default, it is the lifeblood of the subscription business. Why is Customer Retention Important ? No matter what era we live in, …
Category: Customer Churn
Running a SaaS business is not easy. Especially if your just-filled bucket starts leaking. It becomes an impossible task to achieve profit targets while your company suffers a high SaaS customer churn rate. Customer churn is a major problem that requires immediate attention. It is also a big de-motivator. No …